Sorry almost went political here. cant comment on price difference or quality on either side of the pond..
I nearly always buy from The Battery Shop in Swindon - it's only 40 miles/45 minutes away. They are always competitive on price and very helpful, but as a customer I already know which battery I need. The only time I buy elsewhere is from Halfords - also genuine Yuasa - but only if they are very competitive on price and I need it immediately (they are only 10 miles away, but I enjoy the longer ride to Swindon despite the fact it'll probably cost more once I've added in fuel...).View attachment 211955
Took them a couple days, but figured I'd put it here in case anyone was curious^
Which means if they're charging 70 euro/78 USD they're actually selling them for a smidge less than American retailers are (low price here is about 80ish USD, typically north of 90 though) even though they're imported.